Stop Giving Cash Off in your Consignment Shop NOW

No more $5 off a $35 purchase or $10 off a $50 purchase or whatever you have been doing; STOP IT RIGHT NOW.
Really.
At least for now.
Here’s what you do instead:
You give

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Pumpkins all put away? Ready for a Merry Recycled Holiday?

For Consignment and Resale and Thrift Shops, a special Product for the Professional Resaler: Find out how to make November and December months that you’ll love!

 
Yes, [...]

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How much is YOUR floor space worth?

Consignment and resale shopkeepers are well-known for being frugal. They want to help their customers get the best buys.
But when is your floor space simply NOT WORTH selling left-overs at 75-80-90% off the price you originally set for them? What about those tired clearance racks, those “dollar bargain” sections, merchandise that 3 or 4 or [...]

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Even Wal-Mart gets it.

You know I preach Add Value don’t Reduce Price. Whether you’re a consignment, a buy-ouright, or a donations thrift shop, constantly telling folks you’re cheapest…or you are for today at least with a 20% off everything! sale…simply leads to a “I’ll wait until they mark it down” mentality in your clientele. And when that price [...]

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They ask: “Has Shopping Lost its Charm?”

I was all excited to see this headline on a blog entry at Design Diva: “Has Shopping Lost its Charm?” on Retail Design Diva.
I thought: At last! They have learned what professional resalers have known

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Perceived Value and The Lipstick Index

Day 5 of a week-long mini-webinar. If you’d like to add a comment, feel free. If you’ve just discovered us resale and consignment shop owners and thrift store managers, the webinar starts here: Day 1
How can the Lipstick Index help resalers?
Estee Lauder has a market indicator they call a “lipstick index”. “We definitely [...]

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Perceived Values includes Positive Outcomes

Day 4 of a week-long mini-webinar. If you’d like to add a comment, feel free. If you’ve just discovered us resale and consignment shop owners and thrift store managers, Day 1 and Day 2 and Day 3 will bring you up to speed.
A large part of perceived value of the goods in a store…any store…is [...]

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Perceived value and old clothes. Oxymoron? Day 3 of our webinar

Day 3 of a week-long mini-webinar. You are encouraged to add your comments. If you’ve stumbled upon us resalers and consignment shop owners and thrift-store managers, here’s Day 1 and Day 2, to catch you up.

Now of course we’re not talking just old clothes here. We’re also talking used playpens, secondhand mirrors, previously-owned couches and [...]

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Perceived Value: What does MY customer want, and how can I give it to her?

Day 2 of a week-long mini-webinar. You are encouraged, if you like, to add your comments after this post.
Value-added goods sell for more, and faster, and your clientele is happier.
And of course that’s what we what: good profits for us and our suppliers, more turnover, and thrilled customers spreading the word far and wide. Perceived [...]

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What is Perceived Value and where can I get me some?

Day One of a week-long mini-webinar. You are encouraged, if you like, to add your comments after this post.
Every shopper past the stage of preferring a nickel to a dime because the nickel’s bigger, understands that the value of anything offered for sale depends not only on its intrinsic worth (is it silver or silverplate? [...]

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My favorite things, or, Kate as your personal shopper

One of the worst parts of being retired from the consignment business (besides not getting first dibs any more!) is that you see something PERFECT for a shop…and then remember that you don’t have a shop anymore.
So, I decided I’d start a new category here on the TGtbT blog: “My Favorite Things”. They’ll be stuff [...]

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